Built for Right Now, Designed to Endure

JASPER is a modern fashion house redefining luxury through culturally attuned design and emotional depth. With a focus on wearable heirlooms, intentional silhouettes, and garments that move through time with grace, each piece is crafted to tell a story—yours included.

We believe a wardrobe should reflect more than trends; it should feel like a personal archive. Rooted in art, architecture, and heritage, JASPER garments are made to be collected, re-worn, and remembered—stitched with feeling, and built to last.

For those who crave quality, cultural richness, and quiet magnetism, JASPER offers a new kind of luxury—one you’ll live in, and live with.

Founded in Feeling: Meet Kooshan Dunn

JASPER began with stylist and creative director Kooshan Dunn, whose years immersed in fashion—on set, behind the lens, and across cultures—inspired a new kind of sartorial language.

Frustrated by fleeting trends and uninspired staples, Kooshan envisioned a label that offered both structure and soul. Informed by his Persian heritage and a lifelong fascination with how clothing can express identity and story, he built JASPER as a bridge: between the editorial and the everyday, between intention and instinct.

Each collection is a reflection of his multidisciplinary eye—refined, evocative, and subtly emotional. From sculptural tailoring to softened draping, JASPER is his love letter to garments that feel lived in before they’re ever worn.

Not just clothing—but future heirlooms for the culturally curious. For those who treat personal style as an evolving story, and curating objects as an art form in itself.

Crafted for Continuity: Our Values

• Timeless by Design
• We design beyond the season—creating garments meant to be revisited, reworn, and remembered.
• Wardrobe as Artistry 
• Inspired by art, architecture, and the nostalgia of well-loved things, our collections treat fashion as a tactile archive.
  

Heritage Reimagined

Drawing from layered identities, we honor the past while shaping what’s next.

Craftsmanship First

From hand-finished details to purposeful cuts, each piece reflects care, clarity, and consideration.

Luxury with Meaning

Less about labels, more about legacy. We believe true luxury is deeply personal.

The Meaning Behind JASPER 

Worn Now. Treasured Forever

The name JASPER draws from the earthy, enduring beauty of its namesake stone—natural, nuanced, and quietly powerful. Just like the gem, each piece in our collection carries emotional weight: nuanced, grounded, and quietly striking.

In Persian, “Jasper” translates to “keeper of treasure”—a fitting reflection of our philosophy. We design clothing not just to be worn, but to be kept. Treasured. Passed on. Pieces that feel like they’ve always been yours, even from first wear.

We believe personal style is its own form of storytelling. That what you choose to wear—and keep—inherently expresses who you are and how you move through the world.

Our garments are designed for those who value thoughtful design, quiet confidence, and emotional connection. For those who seek out meaning, curate with intention, and treat clothing as more than a look—but a life.

Because the pieces you keep closest should feel like chapters of your story—collected and cared for, not just consumed.